Encourages fellow adventurers to enjoy the outdoors and join social media effort
To help build a well for a primary school in Tanzania
Experiential travel leader Wildland Adventures -- like one of the country’s best-known outdoor retailers, REI – is closing its doors on Black Friday this Thanksgiving holiday and encouraging its staff, friends and family to enjoy the great outdoors for the day while also thinking of others less fortunate.
This year Wildland Adventures is also giving thanks to an alumni traveler and an incredible cause that she has embraced. The company is advocating a Thanksgiving “pay it forward” to assist the fundraising effort of a young Wildland client, Jamie Eisner, age 12, who is half-way toward a $6,500 goal that will help build a well for a school she recently visited on a family safari in Tanzania.
From now until the end of Black Friday (Nov. 28), for every adventure photo posted and tagged, Wildland Adventures will donate $10 – up to $500 -- to building the fresh water well for the Mikocheni Primary School. Submissions should be tagged on Instagram, Facebook or Twitter with #OptOutside and #Wildland.
Interested individuals can also donate directly to the cause by visiting: https://www.gofundme.com/mpswell/donate
“Before I visited Tanzania, I took for granted that I have easy access to water whenever I want, air conditioning, plenty of food, medicine, a great education, and so much more. The children at Mikocheni have none of this, but we can give them something that would change their lives,” explains Jamie. “With the well, the kids will do better in school because they'll be less tired and less dehydrated. If they are doing better in school, then they will be more successful when they grow up, and live a better life.”
Approaching its 30th anniversary year, Wildland Adventures has a lot to give thanks for, and when better than at Thanksgiving, said founder Kurt Kutay. Please see the Go Fund Me page with project and fundraiser info: https://www.gofundme.com/mpswell