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Austin Adventures Asks, What is Better than a Five Star Review?

Story by Austin Adventures


Finding out what customers really think about a service or product is usually vital to a company’s success.

Austin Adventures, the trend-setter in luxury multisport and active family vacations worldwide, has always embraced what its clients say about their experiences with the company. Feedback helps them know when things are going right – or if there’s room for improvement. Then they can act accordingly.

Family fun in Yosemite

That’s why Dan Austin, Founder and President, recently engaged a third party client survey and evaluation service called Trustpilot that is reinventing how customer evaluations are conducted. After several months of reviews, Austin is pleased and proud to report that his company has garnered a perfect score. Through Trustpilot’s application, all scores and guest feedback are prominently displayed on the company’s home page.

“What’s better than a Five Star review? When we can still see room for improvement to become an even better travel company!” says Austin. “As a customer-centric travel company, we are always looking for effective ways to reach out to our clients and ask them how we’re doing.  Feedback helps us tweak and improve programs each year.”

Austin goes on to explain, “Travel sites like TripAdvisor have made crowd sourcing for honest traveler reviews part of our everyday life.  As TripAdvisor has yet to allow for packaged tour reviews, we looked for an alternate, yet similar platform.  Trustpilot uses the same concept for soliciting and generating testimonials and trip reviews, in our case, from the community of people who have traveled with Austin Adventures.”

Trustpilot’s mission is to insure accurate 3rd party reviews for the traveling public and in the end, a better online shopping experience for travelers. They work diligently to fight fabricated reviews and point out that companies cannot delete or otherwise censor reviews in their system. Travelers can review specifics of each tour as shared by guests that actually experienced the tour. Consumers can be confident the company is not just sharing only the positive reviews they would want them to see.

“What this service means to our sales and operations team is that we have yet one more tool to help us continue to create the best adventure vacations in the business. After all, our core business is service and creating the finest client experience possible. Having a trusted third party to handle guest evaluations and ratings is the perfect addition to our process,” says Austin.

While only past guests of Austin Adventures are invited to add reviews to the company website, the general public is always welcome to read all of the company’s current guest reviews online at:

For more information on all of the 2016 destinations, trips and itineraries offered by Austin Adventures visit, call (800) 575-1540 or email [email protected].