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The Advocate

Hiking & Trekking in Japan

The Advocate is your go-to source for the latest adventure travel news.

WHAT, WHEN, WHERE, WHY: WHAT’S HOT IN 2024

What's in the cards in the world of travel for next year – from key tourism developments and anniversaries to new festivals and...

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Uplifting communities through tourism

We are a regional travel agency based in Shikoku, Japan operating tours for international tourists to Shikoku and Seto Inland...

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Kyushu: Land of Fire

On the island of Kyushu, you'll discover a unique world- part of Japan, but far away from the dazzling lights of Tokyo or street food...

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Explore Wild Lands Of Eastern Hokkaido

Hokkaido is the second-largest of Japan’s islands, long regarded as a remote wilderness by other residents of the Japanese archipelago....

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NEW: Japan's Kumano Kodo, Easter in Rome and more for 2019!

CaminoWays.com, the walking and cycling experts, have launched exciting new tours for 2019 to inspire walking enthusiasts and Camino...

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Nakasendo Further - New Ways to Travel on the Old Kiso Road

Oku Japan is excited to announce a new self-guided tour on the scenic Nakasendo Trail, taking travellers further off the beaten track....

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Wilderness Travel Introduces 30 New Small Ship Itineraries for 2018-2019

Travelers will be able to experience 30 new small ship cruise itineraries around the world from among 91 total options with Wilderness...

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An Exciting Multisport Adventure

Oku Japan is happy to announce the launch of a new adventure, featuring sea kayaking, hiking, walking, and cycling.Visit the local...

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History of Japan's Nakasendo Trail

The Nakasendo Trail dates to the Edo Period, an era in Japan’s history spanning from 1603 to 1868, characterized by economic growth,...

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Snow Leopards, New Zealand Coast to Coast, Great Britain's Channel Islands and Japanese Snow Monkeys...

Known for their adventures to destinations off the tourist path that delve deep into a region’s culture, wildlife and cuisine, Wilderness...

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Yabuhara - The Nakasendo Trail

Yabuhara flourished as a post-town during the feudal Edo period, though almost no original buildings remain due to repeated fires in...

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Magome - The Nakasendo Trail

Fire destroyed most of Magome village in 1895, but the resilient community rebuilt. At the entrance to the village, you will see the...

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